Alexander was the student of the storied Greek theorist Aristotle. He was smart, fast to learn and extremely well read. His character specified charisma, and his fascination with success permitted him to dominate the majority of the world at the time. He left a considerable legacy beyond his conquests as he founded some twenty cities that bore his name.
Under his rule, Greek culture spread from West to East as the Persian Empire fell to his armies. Alexander became an icon, against which all future military leaders would desire be measured. Even today, military colleges throughout the world still teach his methods and methods.
Dawn of a Brand
It protests the backdrop of the historical Alexander the Great, his accomplishments and strength of character, that the Alexander watch brand name was born.
Alexander wrist watches radiate character, resiliency, and sustaining magnetism, just like their name. Supreme self-confidence surrounds the user as these timepieces accompany her on daily journeys.
These timepieces incorporate the very best in watchmaking heritage with modern technology and contemporary visual sensibilities. They stay real to custom, yet are fitted with an added dimension of dominating design and stylish personality. Constructed with a signature attitude, they are a bold declaration in the world of watch style.
Alexander manufactures its luxury wristwatches in Biel, Switzerland. The ancient town of Biel/Bienne, the metropolitan area of Swiss watchmaking, lies at the eastern end of Lake Biel, at the foot of the Jura in the wonderful Lake Region of Switzerland in the canton of Bern. It is here where the Swiss craft of watchmaking is still promoted and advanced.
The Alexander blueprint worries quality craftsmanship and modern looks. We take pride in our continuous mission to continuously develop, establish, manufacture and put together exquisite wrist watches.